GPA / PACKAGING
Armani / Case Studies / Beauty / Luxury

Armani

About the project

This Armani beauty calendar has all the trappings of the most luxurious hotels. It is an example of the kind of innovative and committed luxury that consumers are looking for: combining elegance, CSR commitments and heritage.

The projet outcome

This beauty advent calendar is in in the Maison’s emblematic red, enhanced by hot-stamped gold details and a luggage carrier motif on the front, whose simplicity is only apparent since the motif must technically continue perfectly between the two flaps. The ingenious interlocking closure system eliminates the need for magnets, while the brand logo is beautifully displayed. Monomaterial and FSC-certified, this calendar is environmentally friendly. It’s also designed to last, thanks to its rigid boxes, and can eventually be reused for other purposes by customers

Paperboard
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