GPA / PACKAGING

GPA / PACKAGING

BMG Music: Pat Metheny ‘Road to the Sun’

This beautiful packaging was created for BMG Music by our expert team in Europe, to house jazz guitarist Pat Metheny’s Deluxe ‘Road to the Sun’ gift set

A Deluxe limited edition gift set

Guitarist and composer Pat Metheny is one of the biggest names in American jazz, boasting 20 Grammy Awards and 3 gold albums to date. To celebrate the release of his new album ‘Road to the Sun’, BMG music wanted to create a Deluxe limited edition gift set, which would provide fans with a unique and beautiful product to match their experience of the music they love.

BMG Music reached out to our European team at GPA Global, requesting a packaging design which could safely house a two 12” LP set, a CD case, and two music score books, while providing the overall product with a sleek and premium feel. They were also keen for the gift set to include an autographed element, creating a more intimate user experience.

BMG Music: Pat Metheny ‘Road to the Sun’

The completed pack for Pat Metheny’s ‘Road to the Sun’ has been carefully designed to provide a stylish home for the gift set, with the limited run of 2000 copies providing that extra touch of exclusivity.

Alongside the CD and LPs, the gift set includes two wiro-bound music score books. These have been printed on high-quality stock with durable covers to ensure their suitability for repeated use and reference, allowing users to play along to their favourite songs time and time again.

BMG Music gift set box

The outer box lid boasts an image flip lenticular, which changes smoothly between designs when moved to produce a wonderfully ethereal effect. The use of a 501pi lens has resulted in a high-quality image which really showcases the exquisite art.

BMG Music: Pat Metheny ‘Road to the Sun’

Within the box, core dyed black materials provide a subtle but premium feel, while allowing the beautiful album art to take centre stage. A simple and unobtrusive fitment has been expertly designed to secure all elements of the gift set in place, while ribbons allow the user to access the books and the LP with ease.

BMG Music gift set box

As a unique addition for fans to treasure, each gift set includes a stunning art-card of the album cover which has been signed by Pat Metheny himself. This art-card is digitally printed on smooth Fedrigoni Splendorgel stock, finished with a limited-edition gold foil and can be mounted separately from the box, providing the opportunity for an eye-catching display piece.

Do you have any questions? Contact our team today!

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